Everybody knows that a gift can only be given away once, but why not give away the wrapping paper more than once?
What if this wrapping paper traveled along the world from present to present? What if we tracked where the wrapping paper has been and what is has wrapped?
InfinitLoop is an integral 2.0 system for smart gifts promoted and produced with a social purpose.
Although everybody likes to make presents and enjoys making other people happy who has not found it hard at any given time to come up with good ideas, or to agree with other people what to give away, or to decide how to originally wrap up gifts.
InfinitLoop helps to overcome all these:
It helps you TO WRAP UP a gift without WASTE using an innovative wrapping system.
It gives you SMART IDEAS for meaningful gifts that avoid the stress of last minute purchases.
It helps you to save TIME providing ideas when you are planning and making gifts with other people.
And more importantly: its production promotes SOCIAL INCLUSION of the people more heavily affected by the current crisis.
Descrizione del progetto. Caratteristiche, punti di forza e peculiarità.
InfinitLoop is a system based on two components:
1) Reusable wrap of high quality cloth with a unique identification code.
2) A 2.0 application for smartphones and a web site to locate and geographically place the wraps.
Motivazione e a chi si dirige il progetto
InfinitLoop is a solution to wrap up gifts and to locate the wrap around the world.
It wants to harness the infinite positive energy generated from the happiness of giving to the people we love and so transform our purchasing habits for sustainability.
In the project conception an important objective is social inclusion achieved by the production of the InfinitLoop by institutions of social integration and employment of people with special needs.
Obiettivi della campagna di crowdfunding
A) Encourage responsible consumption with ecologic criteria, promoting gift ideas that help sustainability and social development.
B) Generate an economic activity that promotes social and occupational integration through the participation of existing social institutions.
1) Launch the product Reusable Wrap to the market produced by people in the process of social inclusion.
2) Develop a 2.0 application for smartphones and web to promote smart gifts and to facilitate users the selection of meaningful gifts.
From the "HortUrba" creators, now the "InfinitLoop" :)
A group of friends with different backgrounds and a common interest for social and environmental causes founded "Tarpuna iniciativas sostenibles SL"(Tarpuna sustainable initiatives SL).
Our most relevant product to date is the urban orchard (www.horturba.com) being pioneers in ecological agriculture in balconies and terraces of a lot of cities.
We have now new challenges and to develop them we have turned into a social nonprofit organization.
The Tarpuna Cooperative for Sustainable Initiatives promotes this project and spends some of their own funds (coming from other business lines) to consolidate it.